Try before you buy key to avoiding frustration

ONLINE menswear shops that allow users to enter their measurements and have clothing shipped to their door may be taking Wall Street by storm, but Sunshine Coast businessmen are not following suit just yet.

Executives at some of the top tier Wall Street firms are sourcing weeks' worth of shirts online so they can avoid the hassle of dry cleaning while retaining their professional look, Business Insider reported.

But Australian Institute of Company Directors Sunshine Coast chairman Russell Mason and Maroochydore Chamber of Commerce president Joe Riba agree that a person needs to feel their suit before buying it.

"I used to buy online and I found the quality was not good," Mr Riba said.

He said he had been disappointed by local menswear outlets until he found a menswear shop on Ocean St with good quality, locally-made shirts.

"For a shirt that's almost a uniform, I want to know it's a non-creased, hard to tear kind of thing, and you can't do that if you buy online," he said.

Mr Mason said he also preferred to look at fabrics before buying and liked to have met his suit maker at least once.

Mr Riba said all local menswear shops he knew had an online ordering component and agreed there may be an opportunity for shops with more emphasis on online sales to establish on the Coast.

He said it was exciting to imagine more online menswear stores based on the Coast that also had a "bricks and mortar" shop front.

"You could combine the two (and) lower your rental space. You could have just one of each item in the shop," he said.

Read about Sunshine Coast menswear businesses who offer online ordering in Tuesday's Better Business.


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