Respect our shire
RESPECT our shire.
That’s the major message in the visitor services strategy being developed by Byron Council in consultation with business and community stakeholders.
The strategy is a key component of the council’s tourism management plan which aims to communicate the shire’s values to visitors and encourage visitors to respect the Byron Shire community while enjoying their stay.
It will also look at opportunities for the council and the community to work differently together to provide information to visitors in better or more cost effective ways.
Chairman of the council’s tourism advisory committee, Cr Basil Cameron, said the new strategy was a first for the Byron Shire.
Cr Cameron said a review of visitor services and models had not been done before.
He said visitors now got their information from the Byron Visitors’ Centre, the Brunswick Heads Visitor Centre, from individual property and business owners, the internet and families and friends.
“Council is examining whether the current mix is effective and whether information could be provided in better or more cost effective ways,” he said.
“A series of interviews were held with tourism providers seeking their views and opinions on current visitor servicing and information to understand what is working and what could be improved.
“We’re at that fact finding stage and additional consultation workshops will be rolled out over the next six weeks.”
Cr Cameron said the interviews were conducted by an independent consultant and considered funding, location of visitor information centres, resourcing and planning for emerging technologies in visitor servicing.
Any business operators who want to participate in the additional workshops can email their details to firstname.lastname@example.org by July 29.