PEUGEOT general manager John Startari says the brand is back, showing the potential of which it is capable with the new 2015 Peugeot 308 GT.
The sporting variant has just been launched and heads the most comprehensive 308 range seen before in Australia.
Available in five-door hatch only, the Peugeot 308 GT is available with a choice of a 151kW 1.6-litre petrol engine developing 285Nm (which starts from $41,990 plus on-roads), or a 133kW 2.0-litre turbo diesel which pumps out 400Nm (from $42,990).
The French marque isn't shouting is performance credentials as a hot hatch, but rather a grand tourer for the keen driver.
Standard equipment on the GT includes: chrome finish on the grille bars as well as front fog lamps and window surrounds, 18-inch five-spoke alloy wheels, cool red illuminated instruments, an synthetic amplified engine note which comes through the vehicle's speakers, firmer sports steering, improved acceleration response, dual chrome exhaust, lowered suspension (7mm at the front and 10 at the rear), sat nav, 24.6cm touch-screen, push-button start, LED headlights with daytime running lamps, sports seats that can massage the occupants and CD stereo with hard drive. Automatic models get steering-wheel mounted shifters.
Five-star safety is across the range is the standard suite of equipment, such as stability control, anti-lock brakes and six airbags (including full-length curtains), but all 308 GTs also get the Driver Assistance pack. That collection includes Blind Spot Monitoring, Adaptive Cruise Control, Emergency Collision Alert, Emergency Collision Alert, Emergency Collision Braking and Park Assist which can automatically park the vehicle.
Peugeot has also taken the wraps off a new 110kW/240Nm 1.6-litre four-cylinder petrol engine co-developed with BMW.
It will be available on Allure ($32,790, wagon $35,490)) and Allure Premium ($36,440, wagon $39,140) models.
"We believe that across the entire line-up we will have something for most buyers. From first-time Peugeot customers to long-time fans," Mr Startari said.
"Peugeot is back in a big way. This all-new T9 model is a return to form for us.
"It's a return to what made us a formidable car company in the past and this is just a sample of what's to come.
"The 308 GT offers a taste of the potential for high performance Peugeots in the future."
Peugeot couldn't confirm production of the 308 R hot hatch concept car revealed back in 2013 (199kW of power and 330Nm of torque), but the brand has committed to culling its range.
In the near future the French car maker will reduce is stable from 45 models to 26.
Model: Peugeot 308 GT.
Details: Five-door front-wheel drive hot hatch.
Engine: 1.6-litre turbocharged four-cylinder generating maximum power of 151kW @ 6000rpm and peak torque of 285Nm @ 1750rpm; 2.0-litre four-cylinder turbo diesel 133kW @ 3750rpm and 400Nm @ 2000rpm.
Transmission: Six-speed manual (petrol only) or six-speed automatic.
Consumption: 5.6 litres/100km (combined average, petrol); 4.0L/100km.
CO2: 130g/km; 103g/km.
Performance: 0-100kmh in 7.5 seconds (petrol); 5.5 seconds (diesel).
Bottom line: GT petrol (m) $41,990; GT diesel (a) $42,990.
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