WASTE hours of your precious time watching these ads featured in the awesome Wieden + Kennedy Old Spice revival.

What’s more, from today, if you tweet a question to @Oldspice, you’ll get a personalised response from sexy beast and former NFL athlete, Isaiah Mustafa. It’s social media advertising at its best.

For more in the ever-changing world of contemporary pop culture, head to Lost at E Minor.


'A locals’ road': Byron’s bypass finally open to traffic

Premium Content 'A locals’ road': Byron’s bypass finally open to traffic

“It’s not going to turn us back decades but it will make a difference.”

North Coast construction sites fined for unsafe practices

Premium Content North Coast construction sites fined for unsafe practices

SafeWork issued fines to a number of construction sites

After 30 years of planning, bypass opens in true Byron style

Premium Content After 30 years of planning, bypass opens in true Byron style

A convoy of Kombis were the first vehicles to travel the new road