Daniel Morcombe film needs just 6000 people
The price of six coffees from 6000 Aussies - that's all it will cost to bring Daniel Morcombe feature film onto the big screen.
Already, $100,000 has been pledged towards the $300,000 target - but there are only six days left in the crowdfunding campaign.
Former PM Tony Abbott and former world champion surfer Layne Beachley are among those to support the push.
"Bruce and Denise Morcombe are Australian heroes who never gave up in the fight to bring their son Daniel home. Now, their powerful story is being made into a feature film that can impact the world. However, they need your help! Every pledge counts!" said Ms Beachley on her Facebook page.
Last weekend 5,500 people shared a single video encouraging support from the Daniel Morcombe Foundation's Facebook page, but those shares are yet to translate into direct support.
"We are hoping to see social media flooded with people posting that they've donated $25 over the few days with people encouraging their friends to do the same" said Peter Cousens, the film's director.
"We don't want wait years to further Bruce and Denise Morcombes message of child safety to people all over Australia and the world, we want to be in cinemas within the next 18 months.
"Australians are notoriously generous, especially when it comes to a crisis or disaster, what we are hoping to do here is preventative.
"The message of this film is to help ensure that no other child is taken and no other family has to go through what the Mocombes have been through," Cousens said.
Where Is Daniel? the feature film is based on the story behind the story, of how the Australian police caught Daniel's killer and Bruce and Denise Morcombe's fight for justice brought their son home.
The feature film is planning to start shooting on the Sunshine Coast next year and be released in cinemas in 2017/2018.
Executive Producer Rod Hopping says "we can do it if we can engage the community to back the film. We need the community's help and we need it now, because if we don't reach our $300,000 target, not a single pledge will be received."
Mr Hopping said the $300,000 will be used to finalise the script, bring in casting agents and get the Where Is Daniel? script to Australia's best acting talents, plus securing locations and employing local crew.
Independent films on average take anywhere between three to five years to make. The Dressmaker took fifteen years from book to screen and some take decades, most often because funding for independent filmmaking is so difficult to secure.
To pledge your support go to www.whereisdanielmovie.com.