The announcement was made at an awards ceremony at the Beach Hotel last Thursday.
Now in its ninth year, the challenge enhances beachside communities by promoting environmental awareness, personal initiative and civic pride.
Keep Australia Beautiful NSW CEO Peter McKean said Main Beach was the clear regional winner of the hotly-contested award.
“Main Beach, along with other regional winners from up and down the New South Wales coast, will now be in the running for the state award to be announced in Sydney on December 4,” he said.
Clean Beach Challenge assessor for the Northern Rivers, Dan Meehan, said Main Beach had it all.
“Due to its popularity with tourists and residents, this fragile beach environment comes under pressure every day,” Mr Meehan said.
“It is the strong partnerships and dedicated volunteers who protect this magnificent beach.
“The beach features a beautifully appointed swimming pool, picnic tables, rest rooms and surf life saving club.
“The playground is first-rate and all use environmentally accredited materials in their construction.
“The council and the community meet every challenge through this wonderful beach.”
Co-ordinator of Byron Bay’s Green and Clean Awareness Team, Veda Turner, said the win was a win for the entire community and an indication of the hard work of many, many people.
He said the team had been active in Byron Bay for 11 years and at present was working on cleaning up and planting the dunes at Main Beach.
“This is my home and this is my beach and every time I come down here I feel such a part of it,” Mr Turner said.
“It’s such a beautiful beach and has a gorgeous natural amenity.”
Mr Turner said the group could not have continued its work without the support of the council, the community, local schools, Envirofund and Green Corps.
“Hopefully we are passing on the baton of environmental awareness to young people,” he said.
Executive officer of Byron United, Diana Ricketts, said that Main Beach was a beautiful beach and it deserved the win.
“I would love to see the same work at Main Beach extended to Belongil Beach in the area in front of the caravan park,” she said.
Main Beach also won the Alcoa Litter Prevention award, with Tallow Beach receiving a highly commended in the category.
Tallow Beach took top honours in the Environmental Solutions Resource Recovery award, with Main Beach receiving a highly commended.
Byron Mayor Cr Jan Barham congratulated council staff and community volunteers for their ongoing efforts in keeping the town’s beaches clean.
Update your news preferences and get the latest news delivered to your inbox.