A GENERATION of young entrepreneurs will launch into the global business world if a project aimed at smashing youth unemployment on the Sunshine Coast achieves its aim.
Teens Mackenzie Reardon and Hamish Caulfield are two of dozens of young people from across the Sunshine Coast taking part in Generation Innovation's GI Challenge.
The program, which began its first round of community consultations this month, would "unleash the genius of young people" by building their confidence and connecting them to the market economy, said Generation Innovation founder and chairman Ted O'Brien.
Young people interested in starting their own business were invited to apply to receive mentorship and training by experienced business people.
"Some will be armed with their own ideas and others will rely on that pep in their step to take on the challenge," Mr O'Brien said.
Mackenzie, 16, and Hamish, 15, have already launched one business together and aim to use the program to explore other ideas, as well as help and inspire others.
The pair started Raiz Promotions after dabbling in eBay where they set up a shop that re-sold gadgets they found online.
"You don't have to be wealthy or even super smart, you just have to have an idea, or you can come up with an idea," Hamish said.
The Sunshine Coast has one of Australia's highest levels of youth unemployment.
Generation Innovation and its network of supporters in the business, church and school communities believe entrepreneurship could hold the key to a bright future for many young people.
More at www.generationinnovation.com.au.
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